Who we are?
Built on a legacy. Driven by a purpose.
Empower Rewards is a venture of Essel Marketing & Promotions Pvt. Ltd. - a hybrid agency that specialises in connecting brands with consumers through promotional solutions since 1996.

At Empower Rewards, we aim to help businesses unlock their full potential and drive incremental profits by applying our management, technological and creative expertise in loyalty programs that work for you.

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Equipped with analytical tools, robust technological platforms and marketing resources, we provide loyalty solutions for stakeholders of businesses across segments. Whether you wish to initiate a loyalty program for your channel partners, influencers, employees or customers, we are your one-stop-shop for concept, design and execution.

Our strength lies in our ability to design a data-driven loyalty program that influences your patrons’ decisions and behaviour. We achieve this by combining aspirations and emotions to the findings of our Analytics & Insights team.

Empower Rewards also scores big on redemption options. Whether you’re looking for a loyalty program or a customised catalogue, we have just the right mix of rewards to suit your budget. We offer a wide range of attractive reward options, ranging from small items like leather goods and accessories to cars and international trips.


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Loyalty Programs
Form a network of loyalists around you
We combine best practice methodology with strategic incentive program design to incentivise your partners on both, transactional as well as emotional levels, forge proactive long-term channel relationship and maximise ROI.
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Engage, retain and regain your customers
Following a scientific method based on in-depth research, thorough analysis and technological ability, we help you design, develop and manage a result-oriented program that engages, retains as well as wins back your customers.
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Make your employees love what they do
Through a sustainable Employee Rewards & Recognition program, you can not only energise, excite and engage your employees to achieve your corporate goals, but also readily identify and manage the top performers in your organisation.
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The best way to deliver exceptional value through a loyalty program is to take facts-based decisions and actions. It requires deep insights into your audience’s lifecycle - whether it is their needs, wants, concerns or behaviour, to help you realise the full potential of loyalty marketing.
What we offer
  • Precision-tailored Surveys
  • Key Driver Analysis
  • Predictive Modelling
  • Interactive Feedback
  • Response Analysis
  • Profiling
  • Segmentation
  • Conversion Models
Applying its market knowledge and tactical expertise, this team analyses the data acquired through transactions, activities, behaviours and profiles of your patrons. Based on the findings, they develop solutions that are tested, calibrated and refined across businesses.
There are no iron-clad rules or set formulae to create an effective marketing campaign. But you can be sure of delivering results when your solutions tick all the boxes below.
  • It targets relevant customer segments
  • It is response-oriented
  • It is data-driven
  • It has a strong ROI focus
  • It uses all touch points relevant to your target audience
To deliver on all the above fronts, we use up-to-date marketing tools and technologies to derive 360° promotional solutions and successfully combine them across various mediums.
Marketing Tools
  • Database marketing
  • Mail marketing
  • Social media marketing
  • Affinity marketing
  • Direct response
  • Event marketing
  • Promotional marketing
  • Trade fairs
  • Public relations
  • Digital marketing
  • Mobile marketing
With ATL and BTL specialists, in-house creative team and Insights & Analytics department on the job, we help you integrate these seemingly independent marketing tools in a way that it engages people across all touch-points. There are specialists from print, online, digital and direct marketing media onboard to handle promotional campaigns for your loyalty program.
You can successfully achieve your business objectives through a rewards program that offers gifts, privileges and experiences your patrons aspire for. Ranging from small items like leather goods and fashion accessories to cars and international trips, we have just the right mix of rewards to suit your budget and brand.
How do we ensure seamless redemption as well as delightful experiences for your patrons?
  • In-house sourcing and stocking model
  • Servicing over 15,000 pin codes
  • Customised catalogues
  • Quick turnaround time
  • Wide spectrum of reward options
  • Sourcing and catalogue management with branded merchandise, holiday packages, gym memberships, spa experiences, etc.

Loyalty Creatives
Our creatives are not just pretty, they are effective too. They make people to stop by, think and above all, believe in them. With our fresh, intelligent and thoughtful approach, we connect with our audiences and move them to act. We have a team of BTL and ATL specialists that is capable of providing full-fledged creative and design services and offer the entire gamut of marketing and communication materials.

Here’s what we can do for you:
Advantage Empower Rewards
A PAN-India delivery network
to help you carry out a large scale rewards program
Proficiency in designing
points-based as well as point-plus-pay loyalty solutions
A secure data management system
to protect patrons’ information
                     A dedicated team
to help every step of the way
A flexible award creation tool
for appreciation under various categories
Analytics and Insights
to unlock the full potential of a loyalty program
Customised loyalty solutions
to suit your business objectives
A technologically advanced enrolment system
with plug and play solutions
Offline as well as online catalogues
with e-redemption options
Experienced professionals
with unparalleled knowledge of the loyalty industry

A-208, Boomerang, Chandivali Farm Road, Saki Naka, Andheri (East), Mumbai - 400 072. Maharashtra, India
Tel : +91-022-6198 3000
Fax : +91-022-6198 3035
Email : info@empowerreward.com
website: www.empowerreward.com
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